Tag: dynamic pricing

New research out this morning for the Smart Grid Consumer Collaborative affirms what what is needed for utilities, and their vendors, need to accomplish for smart grid applications to grow more quickly: educate, educate and educate some more. Here are the key findings, followed by selected top-line implications. The research, conducted by Market Strategies International…

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Those two hurdles are on the agenda of just about every utility, vendor and consultant vying to enable the Smart Grid’s potential in the U.S. and to capitalize on its ability to help consumers save energy and understand how much they waste it. But regulators are the gatekeepers and will have the final say. Therein…

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Among the lessons emerging from various utility pilot programs around the country where homeowners respond to dynamic pricing and demand reduction incentives is this pre-requisite: to change behavior utilities need to truly e-n-g-a-g-e their customers. And the most effective way to accomplish that is to be sure the utility has a large stockpile of customer…

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