Customer engagement

From the successes, hiccups and outright failures of utilities trying to deploy smart grid applications, those worth emulating are few. As previous posts on TheEnergyFix demonstrate, Southern California Edison is widely hailed for rolling out programs that are working. So is Oklahoma Gas & Electric. Another success story to emulate is the “PowerCents DC” effort…

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Judging by the myriad approaches energy utilities are taking in their march toward a smarter grid, it is becoming more clear by the month what it will take to truly engage consumers. Some utilities get it, some are making progress¬† and others lag behind, almost embarrassingly so. As with most clean or smarter energy initiatives,…

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To hear some industry pros explain it, only about 5% of all commercial buildings in the U.S. have achieved, or are about to achieve, what Siemens considers to be the “holy grail” of energy demand response management. These are facilities owned by companies that are not only holistically integrating sustainability into their operations and culture…

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Among the lessons emerging from various utility pilot programs around the country where homeowners respond to dynamic pricing and demand reduction incentives is this pre-requisite: to change behavior utilities need to truly e-n-g-a-g-e their customers. And the most effective way to accomplish that is to be sure the utility has a large stockpile of customer…

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If you knew most of your neighbors were using 10% percent less energy on an apples-to-apples basis during the past year, how would you react? Would you drop a hint at the next neighborhood barbeque? Would you date someone who is an energy hog? A burgeoning field of data miners, software developers and social scientists…

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